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Courtland Thomas — The Importance of Brand Value Post Pandemic

PinchForth, Inc
4 min readMay 17, 2021

Having a stable brand that provides a lot of value to your desired customers is extremely important when presenting a new product or service to the market. If you put all your efforts into something that has no value to anyone, then you’re wasting a lot of time. It’s a lot of hard work to secure a well-known and helpful brand, but it’ll pay off a lot in the long run.

After speaking to Courtland Thomas, we were able to see how useful it is to allow your work to stand on its own — so you know that it has value. He came up with some incredibly insightful advice for anyone who wants to achieve their goals in the coming year.

It’s time to Rediscover Marketing and take a look at how you’re able to secure a good brand value to ensure growth in the coming years once the pandemic has subsided. Alongside this, we’ll delve into how data review is beneficial next to this process.

Meet Courtland Thomas

Courtland Thomas is the Growth Marketing Manager for Lyft and manages a Growth Marketing Agency called Noho Labs.

Noho Labs is a Customer Insights Growth Agency. Cortland set out in this agency intending to improve companies marketing. He was very interested in using customer insights in controlling the marketing and found that many…

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PinchForth, Inc
PinchForth, Inc

Written by PinchForth, Inc

We help businesses grow by working to better understand their data, and building programs that can predictably improve their critical metrics.

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